Hell's Bay Boatworks
Website Design. Art Direction.
I had the honor of designing the website of one of my favorite brands– Hell's Bay Boatworks. For me, this brand tugs at the heart of what makes experiencing the outdoors, in it's vastness and beauty, such an important part of the human experience. In order to honor that sentiment and equip Hell's Bay with a functional and modern online experience, I was invited to reimagine their website from the ground up.